Marketing Research Projects |
Marketing Research Projects
Types of research
- Desk Research;
- analysis of microenvironment of the market;
- marketing forecasting;
- research support for investment projects;
- integrated research of B2B and B2C markets;
- research of competitive environment;
- consumer research (U&A), research of consumer motivation and consumer behavior, and etc;
- image study;
- brand research;
- audit and analysis of the marketing in the companies;
- research for management in order to establish CRM-Client Relation Management – systems of customers’ relations management;
- retail audit;
- lifestyle research;
- advertising and media studies (testing of advertising concepts and products, media audience research, audit of advertising and PR tools).
Markets researched by BISAM
- FMCG market
- Markets of various industrial products
- Financial services (banks, insurance, pension funds, microcredit organizations)
- Telecommunications
- High-precision satellite navigation systems and remote sensing
- Transportation and logistics services
- Consumer durables
- Construction and real estate
- Education, research, information and consulting services
- Medical and health services
- Mass media
- Shows and entertainment
- Market of solid waste
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